Investing in social programs that aim to resolve social problems may raise your corporate reputation. A well-furnished food kitchen, blankets for a homeless shelter and a care packages for victims of domestic violence are desperately needed and very helpful.
Take a good hard look at the issues that underlie the major social problems that are more evident.
How much more effective could your corporate social dollars be if they were also invested in food justice programs, affordable housing and gender equity in hiring practices?
Let us remember that there is so much more work to do!
Philanthropy is commendable but it must not cause the philanthropist to overlook the circumstances of economic injustice which make philanthropy necessary.Dr. Martin Luther King Jr.
See the BIG picture. Focus on what’s important.